![ghost town california ghost town california](https://media.abc10.com/assets/KXTV/images/a2128ca0-ad05-4696-bf86-0da70d68b4eb/a2128ca0-ad05-4696-bf86-0da70d68b4eb_1140x641.jpg)
![ghost town california ghost town california](https://californiacrossroads.com/wp-content/uploads/2021/08/california-ghost-towns-4.jpg)
In June, the ultimate tragedy struck, when a fire - whose cause remains unknown - burned to the ground Cerro Gordo’s flagship building, The American Hotel. Thus far, amid the coronavirus pandemic, it’s been a process filled with both unexpected twists and devastating lows - one that saw Underwood getting trapped in town due to unseasonal snowstorms, and then battling a bout of appendicitis. Subscribe for daily Tubefilter Top Stories Subscribe Underwood’s latest venture marks a culmination of these passions, combined with his romanticism of the wild, wild west: to restore the ghost town of Cerro Gordo - which was once California’s top silver producer, roughly three hours away from Los Angeles - and turn it into a quirky tourist destination. But his true passion lied in the hospitality industry - one he honed launching an illegal backpacker hostel in Brooklyn, and then an on-the-books ventured called HK Austin: a co-living and co-working space housed within a Victorian mansion dating back to the 1890s. Having exited a career in investment banking, Underwood had subsequently pursued myriad business ventures, including co-founding the marketing agency Brass Check - which works with self-help authors like Neil Strauss, Tony Robbins, Tim Ferriss, and Ryan Holiday - as well as overseeing, a website and online shop dedicated to the philosophical sect.
#Ghost town california serial
In 2018, the serial entrepreneur Brent Underwood purchased an abandoned California ghost town called Cerro Gordo, forking over a cool $1.4 million for the property alongside his business partner, Jon Bier, and several investor friends, including Epic Signal partner and chief social officer Brendan Gahan.